Public Affairs Manager Greg Purdy Promoted
PALM SPRINGS, CA (August 1, 2017) Palm Springs Aerial Tramway General Manager Nancy Nichols is pleased to announce the promotion of Greg Purdy to the position of Vice President of Marketing & Public Affairs.
“Serving as Tramway public affairs manager for the past three years, his understanding of our particular marketing operation and his extensive background in the tourism industry made Greg the logical choice for the VP position,” says Nichols.
Purdy previously worked for fourteen years as senior communications manager for the Fabulous Palm Springs Follies, following a multi-decade career in hotel sales and general management.
“I consider myself fortunate to work for an organization that is not only highly respected, but also has a wonderful internal culture,” says Purdy. “The dedication by the Tram’s senior management, staff and board of directors during the past 54 years has made the Tram a true signature attraction for Southern California, enjoyed by visitors and residents alike. I am quite honored to be a part of that tradition.”
In this position, Purdy will oversee advertising, digital marketing, group sales, special events, promotions, ticketing and public affairs, as well as serving as clerk for the Mt. San Jacinto Winter Park Authority, the Tram’s governing body.
Adds Purdy, “As a kid, I remember telling my parents that I really wanted to ride the Palm Springs Tram, so my mother and I took the bus one day from Long Beach, California to do just that. Who knew that I would one day be a part of this great organization!”