Nancy Nichols Assumes Post After 30-Year Tram Tenure
PALM SPRINGS, CA (June 23, 2017) At the June 21 meeting of the Mt. San Jacinto Winter Park Authority—the governing body of the Palm Springs Aerial Tramway—Vice President of Sales & Marketing Nancy Nichols was named the Tram’s new general manager following the retirement of current general manager, Rob Parkins.
According to Authority Chairman Jerry Ogburn, “Nancy was not only the logical choice, but we are indeed fortunate to have someone with such a deep institutional understanding of the Tramway. After 30 years, she knows every aspect of the operation. She was also strongly supported and recommended by Rob Parkins for the general manager position and enjoys the consensus support of Tram staff and Authority members as well.”
Born to a military family, Nichols was raised in Southern California, originally working in the insurance industry. “When I joined the Tramway,” says Nichols, “I could have never imagined that I would work in all the various positions I have and—three decades later—that I would be named general manager.
“This is definitely an exciting time to be at the Tram. The strategic planning by both our board and staff during the past few years will soon be visible to our patrons.
“As vice president of sales and marketing and, now, general manager, I remain committed to this iconic attraction’s continued success.”